We actively participate in fairs and conferences such as BAFIM, Circulart, MICSUR, MICA, and LAMC among others, establishing crucial contacts and positioning our artists at the heart of the global industry.
Our artists have graced renowned festivals and venues in Europe, America, and Asia, including Lollapalooza, Lincoln Center, Lowlands, Rototom Sunsplash, Vive Latino, SXSW Austin, Brooklyn Bowl NY, and Auditorio Nacional MX, among others…
Borderless, our artists present their musical proposals to the whole world.
Our releases have reached millions of streams on major digital platforms.
Partnerships with international festivals that offered us performance opportunities.
Musicians supported throughout their professional careers.
Our Experience
2002 | Founding and Establishment in the Local Scene Agency established with proprietary productions. Successful management of Alika's first performances in Argentina, establishing a solid presence in the local Reggae scene. 2003 | Entry into the Record Industry Launch of Alika & Nueva Alianza's debut album "Sin Intermediarios". Irie Producciones ventures into music distribution, covering physical formats (CD) and global digital platforms. 2005 | Artist Internationalisation Strategy Release of Alika & Nueva Alianza's second album "Razón Mediación Acción". The artist's first international tour of Mexico, marking the beginning of territorial expansion. International Talent Management. Argentine debut of Mad Professor (UK), paving the way for contracting top-tier international artists. 2007 | International Production and Catalogue Expansion Manufacturing and distribution in Argentina of Mad Professor's album "DUB YOU CRAZY" and organisation of Macka B's (UK) first performances in the country, solidifying international prestige. 2008 | Expansion and Development of the North American Market Development of a permanent circuit in venues and festivals across the United States. This strategic expansion generated consistent revenue streams and positioned the artists' catalogue in the North American market, with performances at venues such as Lincoln Center (NYC), Brooklyn Bowl (NY), SXSW (Austin), and House of Blues (CA), among others. 2013 | Global Syncs and Licensing Following the first licensing of the single "Para Bailar" for the Zumba Fitness compilation, we continued with "Déjalo Gyal" (Alika/Dawn Penn) in Vinyl/CD format to Andorra (Europe), and "Yo Tengo el Don" for the Grand Theft Auto V (RockStar Games) video game soundtrack. 2017 | Music Publishing Formation and Direct Rights Management With a Publisher registration at BMI and ASCAP, we can achieve greater administration of the catalogue and generate more avenues for direct collection of public performance, mechanical royalties, and synchronisation fees. 2023 | Strategic Festival Management and Cultural Impact In addition to participating in major international festivals, we managed to become part of a high-impact and visible cultural project. This allowed us to reach stages in prominent venues and festivals. 2024 | Artist Career Reactivation Artistic reactivation, integrating strategic vision, cultural sensitivity, and operational precision.
Our expertise translates into tangible opportunities. We have successfully positioned our artists' music in high-calibre projects, demonstrating our ability to open doors in the global entertainment industry.
"Yo Tengo el Don" by Alika ft. La Liga resonated in one of the most iconic video games, reaching millions of players worldwide.
"Ritmo Realidad" by Hijo de la Cumbia ft. Alika & Celso Piña provided the soundtrack for a global automotive campaign, connecting music with speed and style.
The energy of "Para Bailar" by Alika feat. El Hijo de la Cumbia was the perfect choice for a film distributed by Sony France.
The contagious rhythm of "Para Bailar" has also been incorporated into official Zumba music compilations, inspiring people to move globally.
WhatsApp Enquiries
Chat directly with our team for immediate assistance or request a meeting to get to know us.
Phone: +1 310 321 4597 (Mon-Fri/9am-5pm PST)
829 Broadway, Santa Monica, California. 90401.
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For booking assistance, please contact our Booking Agent:
Phone: +54 911 6828 6418
Thank you for your interest in working with us. We have a proven track record of 99% effectiveness and 100% professionalism, with over a thousand successful shows completed.
We propel independent talent towards global success whilst respecting their essence.